CopperHill AIR allows the IAC team to provide a full-scale reporting solution to their customers, saving them time and enabling them to grow.
Multi-Touch Attribution models assign your company’s revenue dollars back to specific actions, taken by sales and marketing, that influence the sale. It allows you to understand which campaigns are most effective in closing business, rather than showing standard engagement metrics. It clearly defines ROI of campaigns with an actual dollar number.
CopperHill AIR for Marketers connects all your marketing and campaign activity directly to revenue generated for the company.
Customer Story: Dempsey increases organizational efficiencies by partnering with Salesforce and CopperHill
Dempsey Uniform & Linen Supply migrated from Goldmine CRM with custom integrations to Salesforce and CopperHill AIR. This gives them better access to applications, transparency into company activity, insights into data, and puts them in a position to grow and scale their business.