Multi-Touch Attribution models assign your company’s revenue dollars back to specific actions, taken by sales and marketing, that influence the sale. It allows you to understand which campaigns are most effective in closing business, rather than showing standard engagement metrics. It clearly defines ROI of campaigns with an actual dollar number.
About Danielle Duva
Posts by Danielle Duva:
Customer Story: USSC Group increases productivity and improves organization with Field Service Lightning
USSC Group is expanding and growing, so scalable technology is important. Field Service Lightning helps the team work more efficiently and stay organized.
Customer Story: Allstate Sprinkler Corp uses Integrations with Salesforce for better, more accurate data
CopperHill designed a three-pronged solution to make the Allstate team work more effectively, eliminate manual data entry, prevent errors, and enhance the power of Salesforce.
As an AWS Select Consulting Partner, we use the AWS Cloud Adoption Framework to help you build a business case and determine the best approach for your business to migrate to the cloud.
Candid Co streamlined processes, eliminated administrative burdens, and enabled its orthodontists to work more efficiently by integrating its customer portal with Salesforce’s Health Cloud. It helps them treat their patients with the best care they can provide.